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With just over 2 months to the launch of the Coerver® Coaching Youth Diploma 2013 in the UK, preparations are being made to ensure that this is the biggest and best series of courses yet. Since the Coerver® Coaching Youth Diploma launched in 2011, over 800 coaches from all levels of the game and from across the world have participated on the 2-day course under the expert tutelage of Coerver® Co-founder and world renowned specialist skills coach, Alf Galustian (Below images – Youth Diploma 2012 at Manchester City FC).

The Coerver® Coaching Youth Diploma course not only provides a rare opportunity to learn from Alf’s 30 years of global youth development experience but also the opportunity to participate on an official, authorised Coerver® Coach Education course, which through the Youth Diploma has been the first time in the organisations 29 year history where this opportunity has been available to external coaches.

The 2013 Coerver® Coaching Youth Diploma, in association with FourFourTwo Performance will be available in only 3 locations in England this year with all courses being hosted at Professional Football club training facilities. First stop is Birmingham City FC on the 1st & 2nd June 2013, we then head down to London with Fulham FC on the 15th & 16th June 2013 and then finally we head back north to host the third and final course at Coerver® Partner Club, Stoke City FC on 29th & 30th June 2013.

The purpose of the Coerver® Coaching Youth Diploma is to give attendees, from all levels of the game, a greater understanding of how to plan & deliver more effective coaching sessions. The focus of the course is the Coerver® Coaching Session Planner which provides a quick & easy solution for coaches who would like to construct weekly, monthly or even season long programmes using proven, high quality drills & games developed over 29 years by Coerver® Coaching.

Coerver® Co-founder and course tutor, Alf Galustian (see above image), said of the course “We had never had an authorized Coerver® pathway for Coaches until the last year, and we’ve been around 29 years, and we’re in 23 countries. Our new Diploma course is designed for Coaches who work with young players from 8-15 years old. We designed the diploma asking the question, how can we help coaches construct sessions for the week or the whole season?. The new Coerver® DVD’s and books Charlie Cooke and myself have devised, which is called the Coerver® Coaching Session Planner; is a formula that any coach can use to construct their season’s sessions, we have built the diploma course around this new material”.

Coerver® UK Director, Scott Wright (below image working with Manchester City U11′S – Youth Diploma 2012) added “The Coerver Youth Diploma course is a must for all coaches, no matter the level of the game they work at. If we are to develop a bigger pool of technically balanced, effective game players in the UK, in my opinion, coaches need to have an understanding of the Coerver programme. We need to have not just coaches but teachers of the game who understand how to develop technical excellence in each young player who also must possess the ability to make the right decisions at the right time at game speed, under game pressure. Being a good decision maker without having the technical ability to execute the decision does not make an effective game player, neither does a player who has excellent technical ability but lacks good decision making. You have to find the balance and this, along with the element of how to plan effective sessions are two key areas that will be covered on the course”.

Since 2011, the Coerver® Coaching Youth Diploma course has been attended by a range of people working at various levels of the game from parents who wanted to help their kids at home to coaches working with senior international players in the Champions League:

“These last two days on the Coerver® Coaching Youth Diploma course certainly made me a better coach, I have been a fan of Coerver® for many years”.
Jose Morais, First Team Coach – Real Madrid CF (below image – Youth Diploma 2011 Birmingham City)

“The foundations of great teaching have always been championed by Coerver® who have taken football and created a system by which any child, through hard work and good teaching can master the basic ball skills, that then lead onto their application in skilful play.

We are passionate about our football and the belief that we must develop our players to be the best they can be. The Coerver® Coaching Youth Diploma Course has just made this whole job so much easier.”
Carl Lander, Assistant Head Teacher – St Aubyns School, Essex

“I enjoyed the Coerver® Coaching Youth Diploma course immensely, I feel the course did show me some variations on familiar themes and I enjoyed how both Alf and Scott presented the course”.
David Connolly, Southampton FC Striker

“I thought the Youth Diploma course was excellent, Coerver® is the building block on which all football should be taught. I thoroughly enjoyed the course and it has really encouraged me towant to become a better coach”.
Mark Williams, Grassroots Coach – Birmingham

“I thoroughly enjoyed the Coerver® Coaching Youth Diploma course, and would recommend that all coaches working with young players should attend”.
Richard Beale, Reserve Team Manager – Birmingham City FC

“Many thanks to all of you for what to proved to be a well delivered and interesting course at the weekend. I personally have taken a great amount away from it and intend to use the system to help me plan and deliver my coaching sessions , although I think the real learning starts here!.”
Lee Foster – Coach (Bristol – UK)

“I would like to thank you for the wonderful Coerver Youth Diploma course this weekend at Fullham FC. As a master in Physical Education I was very pleased about the Coerver Methodology. Also as a UEFA B coach and youth co-ordinator of the U6-U12 age groups, I will definitely use this methodology. So once again, thanks a lot, you did a great job!!. Hopefully I can attend again next year with more coaches from our local club.”
Kris Hermans – Coach (Pellenberg – Belgium)

“Really enjoyed the course over the weekend, picked up lots of new ideas to take back into my sessions”
Ben Smith – Professional Footballer (Crawley Town FC – UK)

“Can I firstly say a big thank you for an excellent 2 days. The course was fantastic, far exceeding my wildest expectations (life changing as a coach) and with Alf Galustian delivering the course what can I say!!! The man’s a genius in my books. I have been following Coerver for over 10 years, I truly believe that the only and most effective way to learn this beautiful game is the COERVER way.”
Javid Mukhtar – Grassroots Coach/Parent (Essex – UK)

“First of all I’d like to thank you so much for a great course this weekend at Fulham FC, we all enjoyed it immensely. It was an honour and great pleasure to finally meet you all, and especially having Mr. Galustian teaching us. We went straight home and gave the training you did with the U12′s on Sunday with our girls, so we’re really on our way!!”
Mats Wold – Coach (Fyllingsdalen – Norway)

“First of all, I would like to say BIG THANK YOU to all the Coerver team. I really enjoyed the Coerver Coaching Youth Diploma course. Your lecture and practical sessions helped me to understand Coerver Coaching and I will recommend your course to all my friends working with young players. After your course I believe I became a better coach.”
Michal Bainski – Coach (Lodz – Poland)

“I would like to congratulate Coerver for the incredible Youth Diploma Course at Fulham FC. It was so helpful and interesting to me as a coach. I found Coerver Coaching on the internet two years ago and I now strongly believe that it is by far the most interesting and effective coaching method for developing young players, keep up the good work!!.”
Ahanasios Adamos – Coach (Athens – Greece)

At the time of writing, around 75% of all places for the 2013 Coerver® Coaching Youth Diploma have been booked so to guarantee your place book now.

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Alf Galustian, Coerver® Coaching’s Co-Founder, will lead the organization’s first ever Residential Advanced Skills Camp for Coaches at the superb football training facilities in Crans Montana, Switzerland (see below image) between 26th-29th July 2013. The 3-day intensive course is expected to draw worldwide participation from Coerver® Coaching Licensee Instructors, Federation and Professional Academy Instructors, leading elite youth club coaches, and high profile VIP guests.

The residential course covers different, more advanced content than the popular Coerver® Coaching Youth Diploma, attended by over 2000 coaches since its launch two years ago. Alfred Galustian commented: “This is our first residential coaches course in Coerver® Coaching’s 29-year history. We are confident it will help provide coaches involved with high-ability players the resources they need to help develop technical excellence in their players”.

Course Structure:

• Module 1: The Coerver® Approach to Successful Team Play
• Module 2: Play Like Spain
• Module 3: How to Create More Goal Chances
• Module 4: Position-Specific Technical Training
• Module 5: Pre-season the Coerver® Coaching Way

Coaches will also receive:

• Effective session plans covering all the modules (available in English, French, German and Spanish)
• Daily sessions to improve participants’ technical demonstration skills

The course fee is €699 including airport transfers from Geneva (flight are NOT included in the course fee), 3 nights 3* Room and Board, all course materials, and an adidas Coerver® Rain Jacket. Participation is limited to 75 external (non-Coerver® Licensee) participants. So early registration is advised. To find out more course details and to book your place, please contact This email address is being protected from spambots. You need JavaScript enabled to view it.

“These last two days on the Coerver® Coaching Youth Diploma course certainly made me a better coach, I have been a fan of Coerver® for many years”.
Jose Morais, First Team Coach – Real Madrid CF

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Coerver® Coaching Co-founder, Alf Galustian & UK Director Scott Wright, have recently returned from delivering a series of education clinics for clubs and coaches in Spain. Four days of coach education were hosted at the Camilo José Cela sports university in Madrid and included sessions delivered for the Madrid Coaches Association, alongside a two day Coerver® Youth Diploma course.

Finally the fourth day was a session for grassroots clubs. The sessions were attended by a mixture of grassroots and professional coaches from across Spain and Europe (see below image). An additional 5-day course was also delivered by Coerver® UK Director, Scott Wright at CDB Massanassa in Valencia, who are the first club in Spain to become a Coerver® Partner Club.

Alf Galustian said “It is common knowledge that Spain are the current leading developers of football talent and they have implemented a style of play that is the envy of world football. This has been backed up by results and performances with Spain winning the last three major championships in a row, which has never been achieved before and may never be achieved again”.

“I have worked in Spain as a coach educator several times throughout my career and it is great to be invited back and to see that even after all of the success that Spain is having in terms of developing players, that they are still looking at new ways to give their players an extra edge. Many influential coaches here feel that Coerver is a proven and effective way to do this which is great to hear coming from the many excellent coaches that I have worked with here in Spain”.

“The feedback to the clinics was very positive from the attendees that had come from all levels of the game and included Jose Morais, First Team Coach of Real Madrid CF (see below image with Alf Galustian) who said “I am a long-time fan of Coerver Coaching, and recommend it to every coach I meet. I use some of the Coerver work with the First Team at Real Madrid and one of the wonderful things about Coerver is that it can be adaptable to players of all abilities”.

Diego Camacho (See below image – centre with Alf Galustian), who played over 400 Games in La Liga and has recently retired to begin his coaching career in Spain said “Every ex-professional player, no matter the level, who is thinking about moving into coaching should definitely study the Coerver System; I wish it had been available to me when I was a young, it would have made me a better player”.

Manuel Ojalvo (see above image – right with Alf Galustian), former Atletico Madrid Player, said “In my opinion, Coerver is essential for the next generation of players in Spain. While there are three or four strong youth programs at professional clubs here, there needs to be more quality programs across the country and I believe that Coerver provides the content and teaching system that fits perfectly with the Spanish philosophy of Football”.

Antonio Lorrente, Under 16 Youth Team Coach of La Liga club Getafe, said “The Coerver course was different to any I have been on in Spain, there was a more detailed explanation of how to teach skills than I had heard or seen before”.

Miguel Medina Tierno (see below image with Alf Galustian & Scott Wright), President of the Madrid Coaches Association described Alfred Galustian as “A Coaching Maestro!”.

Lubo Moravcik, Glasgow Celtic FC Legend and Czechoslovakia National Team Player said “I travelled from Prague, especially to attend the Coerver course. as a former International Player, Coerver is essential not only to kids but the highest level of player. In my opinion, Coerver is the top technical program in the World”.

Coerver® UK Director Scott Wright (see below image), said of the visit “It is fantastic for us to be working in Spain which is without doubt, the most successful football development programme in the world currently. The reputation of the Coerver programme in Spain is really starting to grow and it is great that the coaches and clubs here see real value in the work that we deliver and how this can integrate with and compliment the already very successful programme they are running”.

“There is an open mindedness and thirst for knowledge here that I find refreshing and is probably one of the reasons that they are so successful. They also have a real desire to remain as the number one team in the world and from speaking to many professional coaches here, they know that their programme will need to evolve to stop other nations catching them up.

“From the feedback we have had during our time in Spain, many of the coaches and clubs that we are working with see Coerver as an effective system to assist with this evolution process. We have had coaches from all levels attend our courses here including La Liga clubs Real Madrid, Getafe, Real Mallorca and Rayo Vallacano as well as other coaches and ex-players from across Spain and Europe which speaks volumes for the credibility that the Coerver programme is building in Spain but also has globally”.

“In addition to the Madrid clinics, I spent five days in Valencia working with CDB Massanassa (see below image) who are the first club in Spain to become a Coerver Partner Club. This new support programme is something we have piloted since 2011 and continue to run at Premier League club Stoke City FC and we are now rolling this out through our networks across the UK, Europe and the rest of the world”.

“The idea is that we support the club, whether it be grassroots or professional in a number of areas that includes, coach education, technical coaching with the players, curriculum provision/development with all of the above being supported by e-learning through our Partner Club website. With the level of professional, on-going support and guidance that we provide, we feel that the clubs will have an outstanding structure in place with a clear vision for successful, long term coach and player development in their local area. Over time, this will help to improve long-term performance for the club as a whole, both on and off the pitch”.

“The programme is working really well and we feel that over time we can have a real influence on the way the game is taught and eventually played in the various countries that we operate in around the world through our new Partner Club programme”.

Paco Lopez, Sporting Director of CDB Massanassa said of the initial Partner Club course “The course has been a great success and has had a very good acceptance by our coaches, players and parents. How to implement the exercises, the intensity, the little time lost between exercises and real-time training is totally different than usual here is Spain. For coaches it is very interesting the way that Coerver teach the concepts of football, how one can progress each exercise just by changing the speed or difficulty, all demonstrated perfectly by Scott Wright over this last five days. All coaches were delighted with the course and very excited about moving forward to apply this method”.

“Parents at the end of the training sessions of their children were greatly surprised and pleased. They had never seen a similar way to train, as I said before, fun, enjoyable, and really focused on the individual learning and development of each child. We all realized that by using the Coerver method the evolution of our children in terms of playing football will be higher and faster than using any other system or method of training that we have access to. We do not want to simply win titles with this programme, we believe that improving the training of the coaches and players individually will eventually lead to the improvement of the teams and thus the level of the club as a whole”.

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Stoke City FC Under 11′s showed that the future could be bright for the Potters after coming out on top at a regional Futsal tournament that was organised by the Premier League™ in Birmingham recently. The squad (pictured below at the 2012 Grassroots Football Show) completed the tournament with a 100% record having competed against Reading FC, Wolverhampton Wanderers FC, Aston Villa FC, Swansea FC and Bristol City FC with this success being all the more rewarding given the fact that the majority of the U11 squad are from Stoke-on-Trent it-self.

Stoke City FC Academy Manager, Dave Wright (see below image) said: “It’s great for the lads to have some tournament experience that can be a really big part of their development. Futsal is focuses on developing a player’s technique and skill, which ties in nicely with the Coerver Coaching programmes that are been implemented at the Academy”.

Stoke City FC Lead Foundation & U11 Coach, Will Ryder added “The incorporation of Coerver Coaching into our programme has shown to really benefit the players when using their 1 v 1 skills, which is key both in and out of possession in futsal. The fact that we work on quick changes of direction, mini opposed and fast break attack practices was evident throughout the day”.

“The players have a really good understanding of the format and rules of futsal and how to incorporate our playing philosophy into the 5 v 5 structure. They showed when and how to counter attack and when to show patience to build and retain possession to wait for an opportunity to attack so we were really pleased with their performance throughout the day”.

Coerver® Coaching UK Director, Scott Wright (see above image) who works as Coach Developer/Technical Coach at the club added “It is a fantastic achievement to see our boys playing so well in this Premier League tournament against quality academy opposition. We are really happy with how the players are transferring the Coerver based work from training into game play and performances such as this show that the boys are developing their ability to use their skills effectively and consistently, at game speed, under game pressure, at the right time and in the right place”.

“It is very satisfying to see these components come together in a game environment as this is ultimately where we can assess if the work we are delivering in training is effecting the understanding and development of each player. I’m pleased to say that we are seeing this on a regular basis which validates our programme here at Stoke City and bodes really well for the future of the club”.

Stoke City FC are one of only a select number of clubs in the country to have achieved Premier League™ Category 1 academy status and at the time of writing have scored within the top three highest grades in the country from independent academy assessors, Foot PASS.

Coerver® Coaching have provided support through the Partner club programme since 2011 with specialist support being provided to the club in a number of areas. This includes Technical Coaching for the players, Coach Education for the staff, Age specific session planning and a cutting edge home study website that supports the education of all players and coaches.

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